Get Your Shift Together: Know Your Numbers, Protect Your Profit, and Run Your Real Estate Business Like a Business
Mon, Oct 26
|Fathom Realty Elite - NSC or via Zoom
Your production may look impressive, but how much are you actually keeping? Learn how to measure expenses, evaluate commission structures, protect your profit, and manage your real estate career like a true business.
Time & Location
Oct 26, 2026, 10:00 AM – 12:00 PM
Fathom Realty Elite - NSC or via Zoom, 10607 Hayden Rd, Scottsdale, AZ 85260, USA
Guests
About the event
Closing more transactions doesn’t automatically create a more profitable business. To build sustainable success, agents must understand what it costs to generate business, where their money is going, and how much they are actually taking home.
In the final class of the SHIFT Happens Series, you’ll learn how to evaluate your production through the lens of profitability—not just sales volume.
We’ll cover how to:
Calculate your true cost per lead and cost per closing
Compare flat-fee, percentage, and hybrid commission structures
Build a simple production profit-and-loss statement